Written by Aaron Crowe
AI agents are quietly reshaping retail, and sluggish loyalty platforms risk losing transactions long before shoppers know they've gone.
AI-powered loyalty schemes promise a USD $2 trillion revenue windfall in Southeast Asia as retailers race to master personalisation.
Airlines, fuel, and quick-service restaurants in APAC lag in loyalty programme innovation, hindered by legacy tech and limited reward systems, says expert.
Cloud-based adjudication boosts Southeast Asian retailers with fast, personalised offers, enhancing loyalty programmes and customer satisfaction across channels.
APAC retailers risk missing out as personalisation tech boosts loyalty and sales, with early adopters like Tesco reaping significant rewards.
