Stories by Pascal Coubard

Global Stories

Written by Pascal Coubard

Digital Transformation

5 key take aways for CIOs from Celonis' 2026 Process Optimisation Report

Most firms say AI will fail to pay off unless CIOs fix fragmented processes and add real-time business context first.

By Pascal Coubard • 4 min read • Tue, 14th Apr 2026

Digital Transformation

Beyond the billion-dollar banking oversight: How process intelligence can surface vital warning signs

Hidden process gaps in mortgage origination can let fraudulent loans slip through, raising fresh questions for banks after a Australian Big Four case.

By Pascal Coubard • 3 min read • Tue, 7th Apr 2026

Semiconductors

Continuous improvement in your supply chain has never been more important

Over half of supply chain leaders face daily disruptions; Australian businesses must prioritise continuous improvement to build resilience and drive growth.

By Pascal Coubard • 3 min read • Tue, 30th Sep 2025

AI Security

Closing the gap in enterprise AI with process intelligence

Process Intelligence is bridging the gap in enterprise AI by providing operational context, boosting automation and transforming businesses globally.

By Pascal Coubard • 4 min read • Tue, 15th Jul 2025

Customer Relationship Management

Why Process Intelligence is vital for success with Agentic AI

Agentic AI is transforming enterprise operations, but its success hinges on Process Intelligence providing timely, accurate insight into how businesses truly operate.

By Pascal Coubard • 5 min read • Thu, 5th Jun 2025

Supply Chain

Celonis for tariff management: Navigating supply chain disruptions with Process Intelligence

As global leaders grapple with new tariffs, Celonis offers a Process Intelligence Platform that helps Australian businesses navigate supply chain disruptions effectively.

By Pascal Coubard • 3 min read • Tue, 8th Apr 2025