Branding stories - Page 8

Zendesk's customer engagement strategy includes buying clients drinks, a tactic that aligns with their recent milestone of surpassing 10,000 clients.

Although this month's fail may not qualify as a celebrity fail per say, we think it fits into this category and definitely merits some attention.

The New Zealand-owned datacentre and managed services provider has set its sights on becoming the country's leading provider of trusted cloud services.

A design expert defends Telecom's new logo amid public backlash, arguing the GBP £2.55 share price stabilisation post-rebrand signifies long-term value.