eCommerceNews Asia - Technology news for digital commerce decision-makers

Customer engagement stories - Page 2

Liz lord

OFX appoints Liz Lord to drive broader business offer

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OFX appoints former PayPal Australia marketer Liz Lord as chief marketing officer to spearhead its shift beyond cross-border payments.
Eagle eye

Points, personalisation and innovation: How industry leaders are redefining loyalty

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data analytics
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digital transformation
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AI is turning loyalty members into “segments of one”, as Asia Pacific leaders shift from flashy tech to invisible, always-relevant rewards.
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Broot.ai adds Vonage voice APIs for in-app CRM calling

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Broot.ai has embedded Vonage voice APIs into its CRM, enabling one-click in-app calling, local numbers and unified activity tracking for teams.
Kawin

KnowBe4 appoints Kawin Boonyapredee as APJ CISO advisor

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digital transformation
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phishing
KnowBe4 names Dr Kawin Boonyapredee APJ CISO advisor to steer human risk and AI cyber threat strategy from a new base in Singapore.
Lia carruthers and becky mcmillan   prophet

Prophet bolsters Australian team with two key hires

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digital transformation
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martech
Prophet hires Lia Carruthers and Becky McMillan in Australia as it scales from start-up to growth phase and boosts marketing and customer teams.
Multi channel communication smartphone glowing ai brain icon blue

Infobip report marks shift to omnichannel AI messaging

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digital transformation
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Infobip data shows single-channel alerts collapsing as brands pivot to omnichannel, AI-led conversations across SMS, RCS, WhatsApp and voice.
Patrick keenan

Why clarity, not volume, wins B2B tech buyers in an AI-saturated market

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digital transformation
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cx
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martech
In an AI-saturated B2B tech market, buyers shun content overload and reward vendors who offer clear, trusted, decision-ready insight.
Global embedded finance telecom smartphones digital wallet flow

Circles, Airwallex bring embedded finance to global telcos

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dr
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digital transformation
Circles partners with Airwallex to plug embedded banking into CirclesX, letting telcos launch financial services across more than 70 markets.
Stressed marketer cluttered desk unique vibrant post amid dull stream

AI speeds up content production, but sameness a problem

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rpa
PhotoShelter report finds content is produced faster with AI, but brands are still battling generic content, stalled approvals and flat audience engagement.
Richard bird

Singulr AI expands Richard Bird role to steer agentic risk

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data protection
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digital transformation
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Singulr AI hands Richard Bird an expanded CSO2 brief to fuse security and strategy as enterprises confront rising agentic AI risk.
Apac it control room ai agents identity governance kill switch

Okta unveils security blueprint for enterprise AI agents

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digital transformation
Okta launches AI agent security blueprint and upcoming Okta for AI Agents product to govern identity, access and kill-switch controls.
Email attachment20260313 376771 provlk

Indosat & Safaricom forge AI & fintech partnership

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digital transformation
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fintech
Indosat and Safaricom have struck an AI and fintech alliance to boost smarter networks, fraud controls and mobile money in emerging markets.
Komerz

Komerz buys Glassbox in deal valuing firm at USD $330m

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cx
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martech
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commerce systems
Komerz snaps up Glassbox in move valuing the group at USD $330m, bolstering its Creative Commerce offer across global markets.
Global contact center omnichannel support analytics operations room

8x8 launches Engage globally to extend customer CX

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data analytics
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8x8 rolls out Engage globally, arming frontline and specialist teams with contact centre-grade tools to unify customer experience.
Modern open office ai agents automation node diagrams security

Gumloop raises USD $50m to scale workplace AI agents

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data protection
Gumloop secures USD $50m Series B to scale workplace AI agents, deepen security tools and court larger enterprise customers.
Ai voice contact center agent headset glowing waveform brain icon

Sinch unveils Voice Relay to power AI-driven calls

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Sinch launches Voice Relay, linking text-based AI agents to live calls to streamline customer support on its expanded global voice network.
Modern office home workspace unified communications collaboration

Mitel unveils WX framework for unified workforce comms

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private cloud
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Mitel debuts WX, a role-aware, AI-enabled comms framework unifying frontline, mobile, knowledge and contact centre workers on one layer.
Entrepreneur monitors ai automation charts and robotic arms office

Entrepreneurs turn to AI for efficiency, not new markets

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robots
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manufacturing
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data analytics
Entrepreneurs increasingly see AI as a tool for efficiency and cost-cutting, not a springboard to new markets or sustainability goals.
Sunrise singapore office tower legal ai tech marina bay skyline

Legal AI firm Harvey to launch new Singapore office

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digital transformation
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Legal AI specialist Harvey will open a Singapore office in June, deepening its APAC footprint and support for regional law firms and corporates.
Sydney glass office tower hq sunset harbour bridge opera house

Anthropic to open Sydney office in Australia, New Zealand

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Anthropic will open a Sydney office within weeks, expanding its Asia-Pacific footprint and deepening AI partnerships in Australia and New Zealand.