Data Driven Stories

Asian Stories

Data Driven stories

Mastercard & JD.com team up on cross-border payments

The tie-up could widen card acceptance and lower fraud risks for overseas shoppers and Chinese merchants as JD.com expands abroad.

By Karen Joy Bacudo • 3 min read • Last month

Digital Transformation

TP AI debt recovery matches human satisfaction in Asia

Banks in Asia are turning to AI collections tools as rising loan stress puts pressure on recovery rates and customer trust.

By Sofiah Nichole Salivio • 3 min read • Last month

Global Stories

Data Driven stories

Digital Transformation

TCS wins SKF AI-led transformation contract globally

The agreement will modernise SKF's global IT systems and speed up its shift to AI-driven operations across manufacturing and services.

By Joseph Gabriel Lagonsin • 4 min read • 2 days ago

Data Privacy

Samsung Ads, Eyeota team up on connected TV targeting

Advertisers in Singapore, Thailand and the Philippines can now target Connected TV households using Samsung Smart TV viewing data and Eyeota consumer profiles.

By Joseph Gabriel Lagonsin • 4 min read • Last week

Enterprise Resource Planning

Google launches Ask Advisor for ad campaign planning

The beta rollout could cut the time marketers spend juggling Google Ads and Analytics, while tying campaign decisions to shared data.

By Sofiah Nichole Salivio • 3 min read • Last month

Data Analytics

Pattern launches Pi AI engine for eCommerce brands

Brand partners can now automate pricing, content and inventory checks across major marketplaces as Pattern rolls out its Pi system.

By Mark Tarre • 4 min read • Last month

Data Protection

Ciphr launches AI HR assistant for software customers

Employees and managers can now query HR records and book leave in seconds, as Ciphr embeds a chatbot into its software from this month.

By Sean Mitchell • 4 min read • Last month

Personalisation

Clouted raises USD $7 million for AI marketing platform

Consumer and entertainment brands now have a new AI tool as Clouted secured USD $7 million to automate campaign planning, distribution and optimisation.

By Mark Tarre • 4 min read • Last month

Manufacturing

Cognite Flows brings AI tools to industrial front line

Industrial operators could cut app build times from months to days as Cognite Flows unifies AI recommendations and live plant data.

By Joseph Gabriel Lagonsin • 4 min read • Last month

YouTube

Teads expands Lumen tie-up with CTV attention measurement

Advertisers will gain a clearer read on streaming ad performance as the firm adds Lumen's attention metrics to its CTV HomeScreen inventory globally.

By Sean Mitchell • 4 min read • Last month

Customer Experience

Amperity launches AI tools for real-time customer action

Brands can now trigger live customer responses as Amperity ties AI assistants to identity-resolved data, abandoned baskets and website personalisation.

By Sean Mitchell • 4 min read • Last month

Stories from Other Regions

Data Driven stories

Digital Transformation

Irish startup Deece launches AI tool for better briefs

Poor briefs are said to waste more than €370 billion a year globally, as Deece rolls out software to tighten agency direction.

By Regine Laguilles • 4 min read • 2 days ago

Customer Relationship Management

Half of UK marketers rate campaign execution below average

A lack of ROI visibility is leaving many UK marketing teams unable to prove which campaigns work, according to a new survey.

By Regine Laguilles • 4 min read • 2 days ago

Data Privacy

Automotive Insights & Regit launch vehicle-matched research

It gives carmakers and dealers a sharper view of UK buyers by matching monthly survey answers to vehicle ownership and usage data.

By Joseph Gabriel Lagonsin • 4 min read • Last week

Education, Learning & Training

PEXA Clear signs compliance deals with property firms

Property firms face tighter anti-money laundering checks as PEXA Clear expands into home building, real estate and advisory businesses.

By Sofiah Nichole Salivio • 3 min read • Last month

Data Analytics

InvestorKit wins tech award for EDGE property platform

The award underscores how property advisers are using in-house data systems to sharpen client decisions as InvestorKit scales rapidly.

By Sean Mitchell • 4 min read • Last month

Customer Relationship Management

Acquirz hires data & AI chief after Marketscan deal

The new hires are set to support Acquirz’s expansion after buying Marketscan, with AI and campaign expertise to help scale client services.

By Sofiah Nichole Salivio • 3 min read • Last month

Customer Relationship Management

First-party data is the new oil: Why Australian businesses can't afford to wait

Privacy rules and browser changes are forcing Australian businesses to rebuild marketing around consented customer records before performance drops further.

By Lovan • 7 min read • Last month