eCommerceNews Asia - Technology news for digital commerce decision-makers

Data Strategy stories - Page 5

Tree with data stream roots and ai brain branches symbolizing 20 years growth

Exclusive: OCBC's 20-year data & AI innovation journey

Tue, 19th Aug 2025
#
risk & compliance
#
open source
#
genai
OCBC's 20-year investment in data underpins over 30 AI applications, boosting efficiency and cutting costs across its banking services.
Modern university campus digital transformation higher education asia pacific

Anchora marks Asia-Pacific growth with La Trobe University win

Fri, 15th Aug 2025
#
edutech
#
digital transformation
#
martech
Anchora celebrates its fourth anniversary with a major win at La Trobe University, boosting its digital transformation footprint across the Asia-Pacific region.
Business people handshake over australia map with digital marketing icons

Merchantwise acquires Jaywing & Frank Digital in record deal

Fri, 15th Aug 2025
#
ai
#
e-commerce
#
marketing
Merchantwise Group has acquired Jaywing and Frank Digital in its largest deal, boosting its marketing and media capabilities in Australia.
Modern office workspace people collaborating computer charts graphs data analytics new zealand

Publicis Groupe NZ launches unified data intelligence hub

Thu, 7th Aug 2025
#
data analytics
#
genai
#
ai
Publicis Groupe NZ has launched a Data Intelligence Hub uniting its agencies to offer integrated data and tech services for local businesses.
Abstract data streams flowing into glowing human brain insights challenge

Drowning in data, starving for insights: Amperity experts reveal customer data challenges

Wed, 30th Jul 2025
#
data analytics
#
cx
#
martech
Amperity experts highlight the need for businesses to treat customer data as vital fuel for growth, not just as a technical asset to manage.
Pscombinephoto

AI Appreciation Day: What it means for the future of customer engagement

Mon, 14th Jul 2025
#
crm
#
data analytics
#
cx
AI innovations are transforming customer engagement by unifying fragmented data and enabling real-time personalisation for enhanced experiences.
Ps   richard jones   headshot

Denodo appoints Richard Jones to lead APAC data strategy push

Sat, 28th Jun 2025
#
data analytics
#
digital transformation
#
ai
Denodo appoints Richard Jones as Vice President for Asia Pacific and Japan to boost data strategy amid rapid AI-driven transformation in the region.
Ai robot collaborating with business professionals modern office teamwork

Agentic AI transforms business operations with enhanced oversight

Mon, 23rd Jun 2025
#
application security
#
ai
#
cybersecurity
Agentic AI is revolutionising industries by enhancing human oversight and boosting productivity in sectors like cybersecurity, software development, and finance.
Business meeting executives round table graphs data strategy collaboration

Ataccama launches Partner Advisory Board to boost data strategy

Thu, 12th Jun 2025
#
data analytics
#
hyperscale
#
martech
Ataccama forms its first Partner Advisory Board with leaders from Deloitte, AWS, and Capgemini to drive data strategy and platform development.
Techday f 7a6d935ce2efed730985

The new customer data imperative: Real-life challenges and recommendations

Thu, 22nd May 2025
#
cx
#
martech
#
personalisation
Organisations face data silos and quality issues in customer data investments, yet marketing-IT collaboration and clear use cases help unlock value, experts reveal.
Techday f 75231bce56bcfc60cefc

Data readiness issues lead to half of enterprise AI projects failing

Tue, 20th May 2025
#
digital transformation
#
cx
#
martech
Nearly half of enterprise AI projects fail due to poor data readiness, with UK lagging behind in integration and infrastructure, reveals Fivetran research.
Ps   dmitri sedov   mack santora   headshot

Allvue boosts AI & data with new hires & R&D investment

Sat, 3rd May 2025
#
data analytics
#
fintech
#
ai
Allvue Systems boosts its AI and data capabilities with a 70% R&D budget rise and key hires, aiming to enhance tools for alternative investment markets.
Techday f c021803689ef14e9a6c5

Veeam unveils data resilience model as outages cost more than $400 billion

Thu, 24th Apr 2025
#
saas
#
virtualisation
#
data protection
Veeam Software launches Data Resilience Maturity Model after McKinsey study reveals most firms overestimate their data resilience capabilities.
Techday f a9431ec1353efc3da983

Most firms overestimate data resilience, risking USD $400 billion

Wed, 23rd Apr 2025
#
virtualisation
#
data protection
#
dr
Veeam unveils the Data Resilience Maturity Model to help organisations assess and enhance data resilience amid rising IT downtime costs.
Azik

Want to hire a fractional CMO or CDO? Here's what you need to know

Fri, 14th Feb 2025
#
saas
#
digital transformation
#
partner programmes
As flexible work arrangements rise, businesses are increasingly turning to fractional CMOs and CDOs for expert marketing leadership at reduced costs.
Techday f 338cda124e156b504dbe

Cleaning up the chaos and elevating unstructured data value

Wed, 29th Jan 2025
#
data analytics
#
digital transformation
#
bi
With unstructured data comprising 80-90% of global information, businesses must adopt modern management technologies to unlock its hidden value effectively.
Techday 2fe81716614c05386b2d

Amperity recognised in Deloitte's Fast 500 for 2024

Wed, 11th Dec 2024
#
uc
#
data analytics
#
fintech
Amperity has been named one of North America's fastest growing firms in Deloitte's 2024 Technology Fast 500, spotlighting its AI-centric customer data solutions.
Techday 66dfd3a0ecbf7e51b907

Yamaha collaborates with Informatica for AI data insights

Wed, 11th Dec 2024
#
cx
#
martech
#
informatica
Yamaha has chosen Informatica's Master Data Management to unify data from over 200 systems, aiming for enhanced insights and improved customer engagement.
Techday 2f66de235e23e0a7d32d

Fivetran sees 40% growth in AWS Marketplace demand

Fri, 6th Dec 2024
#
data analytics
#
digital transformation
#
hyperscale
Fivetran has achieved a 40% rise in year-on-year growth in the AWS Marketplace, driven by soaring demand for AI and analytics solutions.
Andrew foo

Exclusive: Confluent's approach to revolutionising data management

Fri, 29th Nov 2024
#
data management
#
data governance
#
data quality
Confluent's Andrew Foo champions a shift-left strategy in data management, advocating for real-time streaming to counter outdated practices and enhance decision-making.