Heather Hershey stories
Heather Hershey covers the dynamic landscape of commerce and technology, focusing on significant developments in eCommerce and cloud software. Her stories provide insight into how major companies evolve, such as through rebranding and strategic acquisitions, highlighting the shifting strategies that shape the commerce ecosystem.
In addition to her coverage of mergers and industry changes, Heather delves into trends driving enterprise software revenue growth, particularly the growing influence of public cloud software. Reading her work offers valuable perspectives on the intersection of commerce, technology advancements, and market growth strategies.
CommerceHub rebrands as Rithum, unites top eCommerce firms & acquires Cadeera
Fri, 15th Dec 2023
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martech
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ai
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search
Global commerce firm CommerceHub rebrands to Rithum, merging key eCommerce players and acquires UK AI firm, Cadeera.
Public cloud software bolsters enterprise app revenue growth
Fri, 13th Jan 2023
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saas
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public cloud
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supply chain
Nearly all growth will come from investments in public cloud software, which is expected to represent nearly two thirds of all enterprise app revenue in 2026.