Social commerce stories

AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.

UK consumers increasingly prioritise trust and speed in digital purchases, with 77.6% researching online before buying amid booming eCommerce growth.

Ghost stock is costing UK retailers profits and efficiency, with rising returns and inventory errors impacting operations and customer loyalty, says Manhattan Associates.

UK shoppers now trust luxury brand websites and AI agents like ChatGPT for product research, prioritising detailed info over traditional retail sources.

UK shoppers trust luxury brand websites and AI assistants like Chat GPT for reliable product info, with 68% favouring luxury sites and 67% AI tools.

UK shoppers increasingly accept AI for delivery updates and returns, but nearly half still prefer human support when issues arise, new research finds.

SOTI upgrades its ONE Platform with AI and enhanced security to boost retail efficiency, meet consumer data protection demands and streamline device control.

While 38% of UK shoppers use AI in retail, 72% want control and 94% demand transparency in how AI handles their data and choices.

Gen Z demands instant replies within 15 minutes and prefers social shopping on apps like Instagram and TikTok, pushing retailers to adopt AI and automation.

UK consumers and SMBs increasingly seek flexible, AI-powered payment solutions that offer personalised convenience and support cash flow amid funding challenges.

Komerz has named Chit Ratnayake as Global Chief Ecommerce Officer to boost its global eCommerce reach and support challenger brands worldwide.

SOTI has integrated a built-in VPN into its MobiControl platform to enhance mobile data security for retailers amid rising concerns over cyber breaches.

A new study shows 61% of UK retailers now have AI leadership, using technology to boost resilience amid a decade of falling sales and tough competition.

THG Commerce has become an official TikTok Shop Partner, enhancing its social commerce services to help brands sell directly on social media platforms.

Taboola reveals five marketing trends shaping fashion and beauty in 2025: authenticity, social commerce, inclusivity, AR, and sustainability drive consumer choices.

Michelle Whelan joins Komerz as Global Chief Business Officer, also investing personally, to drive global sales and marketing growth for challenger brands.

Australian retailers face growing cyber threats; prioritising Enterprise Mobility Management is vital to protect customer data and maintain trust.

Despite slower uptake in Western markets, 77% of B2C marketing execs invest in social commerce amid rising global growth and creator-driven shopping trends.

The Asia Pacific smart retail market is set to soar to USD $198.16 billion by 2034, driven by AI, IoT, and rising digital adoption across the region.

Ecommerce marketing is set to evolve in 2025 with five key trends, including AI personalisation, mobile commerce, social media sales, data-driven automation, and SEO advances.