Superdry stories

Derek Kudsee has been named Managing Director of Unit4 Financials by Coda to lead AI-driven transformation in financial management and customer engagement.

Superdry has upgraded its global retail operations with Cegid's AI platform to boost efficiency, cut admin, and support staff across its UK, European and US stores.

Superdry has adopted Cegid's AI-powered retail platform to boost operational efficiency and streamline communication across its global stores.

Brave Bison has appointed Hannah Kimuyu as CEO of its newly formed Performance and Commerce division, overseeing over 120 staff across 30 markets.

Favourite clothing + footwear brands Review, Shoes & Sox, Superdry, Shoe Warehouse, Replay, to deliver Slyp smart receipts nationwide.

The operator of UNIQLO, Fast Retailing, has selected Adyen to power payments for its in-store and online checkout in multiple markets.

Adyen has expanded its partnership with AfterPay allowing more of Adyen’s merchants in more countries worldwide to use the BNPL provider.

Pacific Brands, the Australian apparel and linen brands business, has split and sold Brands Collective, its unprofitable footwear and sporting appa.

Pacific Brands, the Australian clothing and linen company, is in talks with an undisclosed buyer to sell its unprofitable footwear and sporting goo.