YouGov stories
The Real World launches expert-approved Campus certificate
3 days ago
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edutech
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iam
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ai
The Real World rolls out expert-approved Campus Graduation Certificate to prove practical skills, as employers question the value of AI training.
Visa survey shows trust gap on AI at online checkout
Wed, 11th Feb 2026
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data protection
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fintech
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cx
Visa survey finds most Asia Pacific shoppers use AI to browse, but many still distrust it with payment details at online checkout.
Gen Alpha expects hybrid work, AI tools & shorter commutes
Fri, 30th Jan 2026
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edutech
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robots
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digital transformation
Gen Alpha teens expect hybrid jobs, short commutes and AI assistants as standard by 2040, reshaping offices, transport and work culture.
Understanding the holiday shopper: A retailer's guide to winning the season
Tue, 16th Dec 2025
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cx
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martech
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partner programmes
Australian holiday shoppers are spending strategically, forcing retailers to sharpen promotions, personalise offers and boost in-store experience.
Travel eSIM market set for growth as awareness remains low
Fri, 20th Jun 2025
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vpns
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iot
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google
Only 23% of consumers in the US, UK and China have used eSIMs, though 49% are open to travel eSIMs once informed, showing strong growth potential.
Atlassian study highlights year-end project backlog issues
Fri, 13th Dec 2024
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devops
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apm
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software development
Atlassian's latest research reveals that 68% of knowledge workers face project backlogs by year-end due to shifting priorities and unexpected challenges.
AI could be key to restoring consumer trust in Singapore
Thu, 28th Nov 2024
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cx
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martech
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cdp
A Salesforce report reveals a significant drop in consumer trust among Singaporeans, with 75% of respondents seeking more consistent interactions and AI solutions.
Australians trim grocery shopping as prices continue to rise
Fri, 11th Oct 2024
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e-commerce
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millennials
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gen z
With grocery prices soaring in Australia, a new survey reveals 56% of shoppers are returning sweet treats amid rising living costs.
Milieu Insight appoints Sundip Chahal as new CEO
Wed, 18th Sep 2024
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martech
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cdp
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logitech
Milieu Insight has named Sundip Chahal as CEO, tasking him with expanding the company's reach into the US and UK while strengthening its Southeast Asian market.
Gen AI now top priority for Singaporean business leaders
Thu, 5th Sep 2024
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cx
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martech
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hcm
Salesforce report reveals 87% of Singaporean C-suite executives rank generative AI among their top three priorities, urging rapid organisational adoption.
UK firms to bolster AI spending despite ROI concerns
Thu, 14th Mar 2024
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uc
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digital twins
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llms
Despite mixed confidence in return on investment, UK IT decision makers plan to boost artificial intelligence funding in 2024, amidst fears of premature adoption, reveals a study by NetApp and YouGov.
Australians likely to switch brands due to poor digital experience
Wed, 13th Mar 2024
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cx
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martech
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commerce systems
Over half of Australians may switch brands due to subpar digital experiences, an insight highlighted in the 2024 Publicis Sapient Digital Commerce Survey.
Influencer endorsements could harm festive sales, Storyblok suggests
Thu, 21st Dec 2023
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social media
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shopping
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christmas
Storyblok's research suggests influencer advertising could depreciate festive sales, with 25% of shoppers discouraged by them.
HubSpot reveals the future of CX is connected experiences
Tue, 8th Aug 2023
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data analytics
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fintech
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martech
HubSpot has released the findings of a survey conducted by YouGov on Singaporean consumers and business leaders regarding brand expectations and experience.
HubSpot reveals marketing budget decline in Singapore
Wed, 30th Nov 2022
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crm
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data analytics
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martech
Eight in ten marketers identify macroeconomic uncertainties that have reduced their organisation's, team's, and client's budgets.
YouGov appoints Laura Robbie as Asia Pacific CEO
Fri, 19th Aug 2022
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yougov
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job moves
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managing director
Laura Robbie becomes Asia Pacific CEO at YouGov, aiming to build a regional team that transcends geographical borders and empowers talent.