Customer engagement stories - Page 15
Agentic AI raises concerns over enterprise risks & value
Tue, 29th Apr 2025
#
uc
#
cx
#
martech
Dan French of Consider Solutions warns that Agentic AI's risks may outweigh benefits as enterprises rush to adopt autonomous systems amid ongoing scepticism.
FICO & dacadoo partner on life insurance risk assessment
Thu, 24th Apr 2025
#
data analytics
#
cx
#
martech
FICO and dacadoo partner to boost life insurance risk assessments using AI, aiming for personalised policies and faster underwriting for insurers globally.
Inriver unveils new vision to guide brands in digital commerce
Tue, 22nd Apr 2025
#
cx
#
martech
#
commerce systems
Inriver unveils 'Control the Product Data Current' vision, enhancing product data accuracy and AI tools to meet evolving buying habits and market demands.
Data privacy, cost & legacy barriers slow enterprise AI
Thu, 17th Apr 2025
#
data analytics
#
digital transformation
#
cx
Research from Cloudera reveals data privacy, legacy systems, and cost hinder global enterprise AI growth despite 96% of IT leaders planning increased adoption.
Exclusive: DBS bets on AI to scale customer-centric banking
Thu, 17th Apr 2025
#
data analytics
#
digital transformation
#
fintech
DBS Bank is leveraging generative AI to enhance customer-centric banking, aiming to unlock over SGD $1 billion in value by 2024 as it embraces digital transformation.
StarHub achieves Cisco Premier Provider & Webex honours
Wed, 16th Apr 2025
#
uc
#
digital transformation
#
cx
StarHub has earned Cisco Premier Provider Certification and Webex Contact Center Specialization, enhancing its enterprise IT and customer engagement solutions.
Twilio finds RCS adoption rising among mobile industry pros
Wed, 16th Apr 2025
#
crm
#
encryption
#
cx
Research from Twilio reveals that nearly half of mobile professionals have adopted Rich Communication Services, with 60% citing its positive impact on customer communications.
The 'Secret Tech Sauce' Behind Australian Retail Media Success
Tue, 15th Apr 2025
#
cx
#
martech
#
woolworths
Australian retailers like Metcash, Wesfarmers, and Woolworths are innovating retail media strategies, targeting earnings of AUD $30 million by 2029.
Sinch recognised as essential app in HubSpot ecosystem
Mon, 14th Apr 2025
#
uc
#
cx
#
martech
Sinch has been recognised as an Essential App for HubSpot, enhancing its partnership by integrating messaging channels into HubSpot's platform for improved customer engagement.
Pat Copeland joins Moloco to lead machine learning efforts
Thu, 10th Apr 2025
#
cx
#
martech
#
commerce systems
Pat Copeland has been appointed General Manager of Moloco Commerce Media, bringing over 30 years' experience in machine learning and advertising.
Google Cloud unveils AI solutions to simplify enterprise use
Thu, 10th Apr 2025
#
devops
#
digital transformation
#
cx
Google Cloud has unveiled three new AI service offerings to aid enterprises in integrating and deploying innovative technologies, sparking increased interest in its solutions.
Chris Bell joins Sophos as Senior VP for Channel Alliances
Wed, 9th Apr 2025
#
firewalls
#
network security
#
cx
Sophos has appointed Chris Bell as Senior Vice President of Global Channel Alliances, aiming to enhance partner relationships and channel strategy.
AI platform Glu launches to streamline ecommerce creativity
Wed, 9th Apr 2025
#
cx
#
martech
#
commerce systems
Glu, an AI-driven platform for ecommerce, has officially launched in the Asia-Pacific, promising to streamline content creation and enhance brand consistency.
Genesys Cloud AI drives a rise in annual revenue in 2025
Wed, 9th Apr 2025
#
uc
#
digital transformation
#
cx
Genesys has reported that its Genesys Cloud AI drove over 10% of new business in fiscal year 2025, with annual recurring revenue reaching USD $1.9 billion.
Pepper Cloud wins Google AI Award for WhatsApp CRM solution
Thu, 3rd Apr 2025
#
digital transformation
#
cx
#
martech
Singapore-based Pepper Cloud has won the Google AI Trailblazers Transformation Award 2024 for its innovative WhatsApp Sales CRM, as it expands into global markets.
ServiceNow appoints new VP to boost Asia operations
Wed, 2nd Apr 2025
#
cx
#
martech
#
partner programmes
ServiceNow has appointed Melissa Ries as Group Vice President for Asia & Korea and Yen Yen Tan to its Global Advisory Council to boost operations in the region.
Yahoo appoints Josh Line as new Chief Marketing Officer
Tue, 1st Apr 2025
#
cx
#
martech
#
partner programmes
Yahoo has named Josh Line as its new Chief Marketing Officer, set to enhance the brand's global strategy after his success at Paramount Global.
Pipeline360 appoints McCarthy as Senior Director in APAC
Mon, 31st Mar 2025
#
siem
#
cx
#
martech
Pipeline360 has appointed Joseph McCarthy as Senior Account Director for the APAC region, aiming to bolster its B2B marketing services amid rapid regional growth.
How banks can support mortgage customers to reduce their carbon emissions
Mon, 31st Mar 2025
#
cx
#
martech
#
power / energy
In a bid to combat rising carbon emissions, banks are urged to utilise their data and influence to help mortgage customers implement sustainable home upgrades.
High-street retailers urged to embrace tech for survival
Fri, 28th Mar 2025
#
cx
#
martech
#
partner programmes
As high-street retailers grapple with fierce online competition and changing consumer habits, experts urge them to embrace technology and adapt strategies to thrive.