Jeff Lim stories

Jeff Lim, the General Manager at SHOPLINE Singapore, offers a unique perspective on the evolving landscape of fashion retail in the age of digitalisation. Despite the pervasive fears that physical outlets may be overshadowed by digital platforms, Lim encourages a harmonious blend of both realms. His insights suggest that embracing digital technology in fashion retail is not as daunting as it might seem, guiding traditional retailers towards adapting to this new era without abandoning their roots.