eCommerceNews Asia - Technology news for digital commerce decision-makers
Asia
Guides
#
commerce systems
#
customer data platforms
#
data analytics
#
marketing technologies
#
payment technologies
Search

Merline McGregor stories

{ "introduction": "

Merline McGregor is a dedicated author with a keen interest in the rapidly evolving landscape of eCommerce and digital marketplaces. Through her insightful columns, she sheds light on the latest trends and breakthroughs in the online retail industry.

Her work covers a wide array of topics including the shifting dynamics of Australian eCommerce, the benefits of Cyber Sales, and the rise of online shopping in the nation. Notably, she explores the growth opportunities for Australian brands through international marketplaces and the increasing demand for Australian goods abroad.

McGregor also delves into the technological advancements shaping the future of eCommerce, such as AI, personalisation, and tools like Pattern's Digital Shelf. Her columns provide valuable insights for businesses looking to expand their online presence and navigate the complexities of the digital marketplace.

Through partnerships and strategic collaborations, McGregor highlights how companies like Pattern are driving innovation and helping brands achieve significant growth, be it through awards, new tools, or preparations for key shopping events such as Amazon Prime Day.

" }
Story image
Pattern predicts record sales for Amazon's first six-day Prime Day in Australia
Last month
#
amazon
#
pattern
#
australian
Pattern predicts record sales for Amazon's six-day Prime Day in Australia, citing a doubling in sales for brands and rising consumer participation, despite recent price hikes.
Story image
Pattern study reveals trust gap in Australian online shopping
Tue, 28th May 2024
#
fintechs
#
financial systems
#
ebay
Australian shoppers trust Amazon far more than emerging rivals Temu and Shein, reveals a Pattern study. Only 7% vouch for Temu's product quality.
Story image
Major shifts predicted in Australia's eCommerce landscape for 2024
Wed, 24th Jan 2024
#
data analytics
#
martech
#
cdp
In 2024, significant shifts in Australia's ecommerce landscape are forecasted, with AI advancements, personalisation, marketplaces, and strategic brand research identified as pivotal factors by global accelerator, Pattern.
Story image
Pattern secures Online Sales Breakthrough Award at Google summit
Tue, 12th Dec 2023
#
collaboration
#
online shopping
#
google
Pattern clinches the Online Sales Breakthrough Award at the Google ANZ Partner Summit for 55% online revenue growth.
Story image
Pattern launches Digital Shelf Tool for competitive edge
Thu, 7th Sep 2023
#
hyperscale
#
public cloud
#
cloud services
Pattern, the worldwide e-commerce accelerator, has announced that Australian brands now have free access to its new Digital Shelf tool.
Story image
Pattern’s platform identify unauthorised marketplace sellers
Fri, 21st Jul 2023
#
paas
#
iaas
#
accelerator
The eCommerce acceleration platform helped track down an estimated AU$2.5 million worth of potential unauthorised marketplace sales within or into Australia.
Story image
Pattern Australia prepares brands for Amazon Prime Day
Wed, 28th Jun 2023
#
public cloud
#
hyperscale
#
digital entertainment
Pattern identifies key shopping categories for consumers to watch this Amazon Prime Day, with home and kitchen, electronics and books predicted to be popular.
Story image
Marketplaces are the Next Frontier in Omnichannel Retail
Fri, 28th Apr 2023
#
omnichannel
#
martech
#
online shopping
The reality of eCommerce is that almost all consumers cross-shop, research, and view products on several different channels before making a purchase.
Story image
Amazon passing eBay in popularity says new research
Fri, 24th Mar 2023
#
amazon
#
online shopping
#
pattern
The report investigated Australian' shoppers' changing eCommerce habits and the latest digital marketplace trends.
Story image
How Australian Brands can Expand Internationally via Marketplaces Today
Mon, 13th Feb 2023
#
branding
#
online marketing
#
growth
Online international marketplace sales are growing rapidly and present significant growth opportunities for Australian brands.
Story image
Aussie retailers benefit from Cyber Sales period - report
Mon, 12th Dec 2022
#
cx
#
martech
#
sales
Pattern has released a new report indicating that the recent Cyber Sales period delivered strong results for Australian retailers.
Story image
Pattern Australia and popular local skincare brand partner
Tue, 15th Nov 2022
#
social media
#
branding
#
digital marketing
Pattern Australia has partnered with Hey Bud to help the hemp skincare brand improve its eCommerce operations and grow sales through online marketplaces.
Story image
Demand for Australian brands grows in China despite tension
Fri, 16th Sep 2022
#
wechat
#
online shopping
#
pattern
67% of China’s cross-border online shoppers expecting to increase their online spending for western and Australian goods in the coming year.
Story image
Record number of Australians shopped online over last year
Fri, 19th Aug 2022
#
online shopping
#
research
#
pattern
Pattern has released new research showing that in the last twelve months, a record number of Australians made a purchase online, spending AUD $62.3 billion.