eCommerceNews Asia - Technology news for digital commerce decision-makers

Simon Ma stories

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Simon Ma is an insightful author who delves into the ways in which innovative tools are transforming business operations, focusing particularly on customer engagement and sales. Through his recent stories, Simon provides a detailed examination of how companies are leveraging technology to improve their processes and outcomes.

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In 'Lalamove boosts sales and customer engagement with Freshworks tools', Simon explores how Lalamove, a delivery service, effectively utilizes Freshworks' tools like Freshdesk and Freshsales. This story reveals the tangible benefits of adopting such technology solutions, highlighting a 24% improvement in sales conversion and a 58% increase in customer engagement.

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'Supara uses Freshworks for customer support to aid eCommerce' takes readers into the fashion industry, where the Supara Group employs Freshworks' tools to manage their customer interactions. Through this narrative, Simon illustrates the power of automation in handling high volumes of online customer queries effectively, showcasing the use of Freshdesk Omnichannel and Freshchat solutions.

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By reading Simon Ma's stories, readers can learn about the practical applications of customer relationship management (CRM) tools in diverse industries. These stories serve as case studies on how strategic implementation of technology can lead to significant improvements in both sales performance and customer satisfaction.

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