eCommerceNews Asia - Technology news for digital commerce decision-makers

YouTube stories - Page 3

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Boston Consulting & Pencil partner to boost AI in marketing

Thu, 22nd May 2025
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martech
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partner programmes
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cdp
Boston Consulting Group and Pencil launch global partnership to scale AI in marketing, enhancing efficiency, reducing costs, and boosting campaign performance.
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Analytic Partners launches APAC hub for marketing insights

Tue, 13th May 2025
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partner programmes
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digital entertainment
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youtube
Analytic Partners launches The CMO Office, a new APAC hub offering weekly insights and podcasts to boost marketing effectiveness across the region.
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Gen X influencers spark brand interest as social media booms

Tue, 29th Apr 2025
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partner programmes
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youtube
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facebook
Gen X influencers aged 45+ are gaining traction as brands invest in mid-life creators to engage diverse audiences across TikTok, Instagram, and Facebook.
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X-PHY unveils real-time on-device deepfake detection tool

Mon, 28th Apr 2025
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uc
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data protection
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zero trust security
X-PHY launches on-device deepfake detector, promising up to 90% accuracy to identify AI-generated media without internet connectivity.
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Rising threats to influencers as cyber attacks escalate

Wed, 9th Apr 2025
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mfa
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phishing
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email security
Bitdefender reports a dramatic rise in cybercrime targeting social media influencers, uncovering over 9,000 malicious livestreams on YouTube in 2024.
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YouTube launches shopping affiliate programme with Shopee

Mon, 7th Apr 2025
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youtube
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online shopping
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monetisation
YouTube has launched its Shopping affiliate programme in Singapore with Shopee, enabling creators to tag products in videos and drive sales while engaging audiences.
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Apple announces free online WWDC 2025 for developers

Wed, 26th Mar 2025
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software development
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apple
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youtube
Apple has revealed that its Worldwide Developers Conference will take place online from 9 to 13 June 2025, offering free access to all developers.
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Counter-Strike 2 gamers warned about rising scam threats

Fri, 21st Feb 2025
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gaming
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mfa
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email security
Bitdefender Labs warns the Counter-Strike 2 community of scammers exploiting major esports events like IEM Katowice 2025 to defraud gamers through hijacked YouTube accounts.
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Gen's report reveals surge in cyber threats for Q4 2024

Wed, 19th Feb 2025
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malware
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ransomware
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endpoint protection
Gen's Q4 2024 Threat Report reveals a staggering 2.55 billion cyber threats were blocked, with 321 threats emerging every second, highlighting alarming trends in online fraud.
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Techcombank leads in Vietnamese banking brand equity rise

Thu, 23rd Jan 2025
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uc
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youtube
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collaboration
Techcombank's Brand Equity Index has surged by 68% in Q4 2024, now leading Vietnam's banking sector, fuelled by innovative marketing and community engagement.
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LiveRamp enhances AI with new Perplexity, Chalice deals

Fri, 11th Oct 2024
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cx
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martech
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personalisation
LiveRamp has unveiled new AI capabilities via partnerships with Perplexity and Chalice, aimed at enhancing marketing effectiveness and consumer engagement.
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Influencers reshape Southeast Asian eCommerce market

Wed, 9th Oct 2024
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youtube
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facebook
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marketing
A new report reveals that influencer marketing is crucial for eCommerce growth in Southeast Asia, significantly impacting consumer behaviour in Singapore.
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Gen reveals 24% rise in ransomware attacks on consumers

Tue, 17th Sep 2024
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email security
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genai
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ai
Threat report shows that within the consumer threat landscape, a popular delivery technique is hiding ransomware payload in pirated content.
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YouTube & Amazon top ad platforms while X sees decline

Fri, 6th Sep 2024
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martech
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digital entertainment
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genai
YouTube and Amazon dominate the ad landscape, gaining top spots in Kantar's Media Reactions 2024 report, while X, formerly Twitter, faces a major decline.
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Proofpoint launches AI-driven Digital Communications Governance solution

Thu, 5th Sep 2024
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uc
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data privacy
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ai
Proofpoint launches its new Digital Communications Governance solution, promising AI-driven insights and robust compliance for organisations across major digital channels.
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Social platforms key for brands to drive growth, says Circana

Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social eCommerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.
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StarHub & Singapore Police launch campaign to combat scams

Wed, 21st Aug 2024
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edutech
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advanced persistent threat protection
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email security
StarHub and the Singapore Police Force launch a campaign with Scam Masterclasses to combat rising cyber threats, aiming to educate and protect the public.
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Nexxen & Vevo partner to revolutionise CTV advertising

Tue, 13th Aug 2024
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martech
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youtube
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adtech
Nexxen partners with Vevo to enhance CTV advertising, leveraging Nexxen's SSP platform to expand Vevo's programmatic ad capabilities across premium content.
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Zoom introduces AI-powered collaborative tool Zoom Docs

Thu, 8th Aug 2024
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genai
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ai
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google
Zoom introduces Zoom Docs, a next-gen collaborative document tool powered by AI to enhance team workflows and reduce repetitive tasks. Available with paid Zoom Workplace licenses.
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You're telling me that ad was fake? Malvertising is sneakier than ever

Thu, 8th Aug 2024
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malware
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phishing
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email security
Malicious ads are becoming hard to spot, warns Avast in its Q1/2024 Threat Report. Even legitimate platforms like YouTube are now targets for sophisticated malvertising schemes.