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dotdigital news stories

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Digital Marketing
Dotdigital report helps companies to better serve customers
Dotdigital has released a new report to help companies bridge the gap between what their customers expect of them and what they experience in reality.
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10 Minute IT Jams
Video: 10 Minute IT Jams - Who is dotdigital?
dotdigital is a marketing technology company, specialising in marketing automation, email and customer engagement services.
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Personalised marketing: Shaping the future of the online adult beverage market in 2021 and beyond
Last year, the pandemic presented the retail industry with unprecedented challenges.
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Case study: Malaysian firm TRAPO sharpens eCommerce success with dotdigital
The company needed a platform that was simple, centralised, personalised, and able to be integrated with its other marketing tools.
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dotdigital achieves ISO 27701 certification
Omnichannel marketing solution provider dotdigital has announced that it has been awarded ISO 27701 certification.
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APAC retailers lagging in omnichannel capabilities
“It’s great to see APAC brands making significant progress in improving customer experience, however, currently they aren’t setting the bar high enough for a customer-centric strategy."
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Customer experience
The enormous impact of AI and machine learning on eCommerce
With an increasing potential customer base, technologies such as AI and ML are crucial game-changers in the marketing and sales toolkit, writes dotdigital head of marketing Aparna Gray.