Pattern stories

Amazon continues to dominate Australia’s marketplace sector, as trust in competitors like Shein and Temu declines, according to the latest consumer report.

The eCommerce landscape in Australia is set for upheaval as Amazon introduces its budget-focused Haul storefront to compete with Temu's swift rise.

Jac+Jack has reported a 19% revenue growth in ecommerce after partnering with Pattern, shifting focus to conversion-driven marketing strategies.

Strand has seen a 37% rise in online revenue thanks to its partnership with Pattern, which has leveraged AI to enhance digital marketing strategies.

EssilorLuxottica partners with Pattern to launch Ray-Ban and Oakley on Amazon Australia, tackling reseller issues and enhancing brand visibility.

Pattern launches 'Pattern Creators' to help Australian brands tap into new audiences via influencer-led marketing, enhancing brand equity with authentic content.

Pattern predicts record sales for Amazon's six-day Prime Day in Australia, citing a doubling in sales for brands and rising consumer participation, despite recent price hikes.

Australian shoppers trust Amazon far more than emerging rivals Temu and Shein, reveals a Pattern study. Only 7% vouch for Temu's product quality.

Pattern's 'Shelf' tech, a game-changing inventory and supply chain solution, offers Australian brands unprecedented control and visibility over products across eCommerce platforms.

Amazon supersedes eBay as Australia's top marketplace, with 94% of Australians planning to continue online shopping in 2024.

In 2024, significant shifts in Australia's ecommerce landscape are forecasted, with AI advancements, personalisation, marketplaces, and strategic brand research identified as pivotal factors by global accelerator, Pattern.

Pattern clinches the Online Sales Breakthrough Award at the Google ANZ Partner Summit for 55% online revenue growth.

Diversifying across multiple channels not only provides a competitive advantage but also helps brands hedge against potential downturns.

Pattern launches Destiny in Australia, an AI-powered feature to optimise brand visibility and reduce advertising spend.

Pattern, the worldwide e-commerce accelerator, has announced that Australian brands now have free access to its new Digital Shelf tool.

The eCommerce acceleration platform helped track down an estimated AU$2.5 million worth of potential unauthorised marketplace sales within or into Australia.

Pattern identifies key shopping categories for consumers to watch this Amazon Prime Day, with home and kitchen, electronics and books predicted to be popular.

The report investigated Australian' shoppers' changing eCommerce habits and the latest digital marketplace trends.

Pattern has released a new report indicating that the recent Cyber Sales period delivered strong results for Australian retailers.

Pattern Australia has partnered with Hey Bud to help the hemp skincare brand improve its eCommerce operations and grow sales through online marketplaces.