Search Engine Optimisation (SEO) stories - Page 7
Nowadays, the main objective for every person or organisation owning a website is to appear as high as possible in search pages.
There are two options to reach the top of the first page, one requiring payment and one free.
The free option is called Search Engine Optimization (SEO), which consists of improving the rank level of a website by optimising its content.
SEO is mostly generated through a websites’ content as text and keywords. The key to a great SEO is in the relevance of the text and articles on a website. SEO can also be improved by the seniority of a domain name and traffic generated by the website.
SEO is crucial for any business looking for visibility without paying and there are many tools and services available nowadays to maximise efficient SEO.
There are two options to reach the top of the first page, one requiring payment and one free.
The free option is called Search Engine Optimization (SEO), which consists of improving the rank level of a website by optimising its content.
SEO is mostly generated through a websites’ content as text and keywords. The key to a great SEO is in the relevance of the text and articles on a website. SEO can also be improved by the seniority of a domain name and traffic generated by the website.
SEO is crucial for any business looking for visibility without paying and there are many tools and services available nowadays to maximise efficient SEO.
New cyber threat using SEO to target websites
Tue, 19th Jan 2016
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martech
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cybersecurity
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akamai
Akamai Technologies has identified a new cyber threat manipulating SEO with SQL injections, impacting over 3,800 websites and misleading search engine rankings.
Three customer experience lessons from social media performance in 2015
Thu, 14th Jan 2016
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cx
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martech
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facebook
The performance of social companies contains lessons about the future of social media and the present of marketing.
Timely: Appointment booking for service businesses
Mon, 21st Dec 2015
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martech
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management
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seo
Timely provides really simple cloud-based appointment booking aimed personal service businesses like hairdressers, massage therapists, and personal trainers.
Eight Wire: Migrate your data, from anything to anywhere
Mon, 2nd Nov 2015
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data analytics
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martech
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planning
Eight Wire's Conductor product solves the headache of data migration between systems, supporting multiple formats and databases.
Growing demand by SMBs for CRM and SEO solutions
Thu, 22nd Oct 2015
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crm
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data analytics
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martech
Smash Solutions is targeting the growing demand for SEO and CRM solutions among small to medium-sized businesses (SMBs).
What are SMEs using the internet for?
Thu, 30th Jul 2015
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martech
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advertising
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social media
The penetration of technology and eCommerce is increasingly pronounced in small and medium enterprises (SMEs).
Bulletproof hosting: why cyber crims can't live without it
Mon, 20th Jul 2015
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ddos
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edge computing
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martech
Bulletproof hosting services is a critical component of cybercrime that is often overlooked.Online criminals would not be able to operate without it.
UXC Oxygen shoots for business support glory
Fri, 12th Jun 2015
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martech
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ibm
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uxc oxygen
UXC Oxygen is among the finalists vying for glory in this year's AUT Faculty of Business and Law Excellence in Business Support awards.
Mobilised websites: how to get back into Google's good books
Thu, 11th Jun 2015
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martech
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google
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search engines
Google's new search algorithms favour mobile-friendly websites, but how do businesses pass the mobile friendly test? Netbiscuits explains.
Kiwi tech firms comprise 10% of Deloitte's Asia-Pacific Fast 500 index
Thu, 20th Nov 2014
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martech
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commerce systems
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supply chain & logistics
Fifty-one New Zealand technology companies have been included in the 2014 Deloitte Technology Fast 500 Asia Pacific index, equalling the record for.
New Facebook scam… ‘Girl Killed by Husband for Kissing another Man’
Thu, 14th Aug 2014
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martech
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bitdefender
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facebook
A Facebook scam claiming a man killed his wife for infidelity spreads malware, hooking thousands with a counterfeit, viral video.
Youth turning to search engines for advice
Fri, 23rd May 2014
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martech
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healthtech
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google
Youth are more likely to seek advice from search engines than from family, friends and professionals, finds a Colmar Brunton survey commissioned by Youthline.
Partners prepare for Microsoft NZ Awards…
Mon, 14th Apr 2014
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virtualisation
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it training
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public cloud
Representing the pinnacle of IT industry awards in New Zealand, the Microsoft Partner Awards is set to take place in Auckland tomorrow...
Gartner: Four steps to drive social media behaviour...
Fri, 14th Mar 2014
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martech
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facebook
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social media
Harnessing emotions, relevancy, trust, and clear benefits, Gartner outlines four essential steps to drive social media behaviour effectively.
Freelancer.com hits landmark 10 million members
Mon, 3rd Feb 2014
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martech
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software development
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ict
Starting 2014 on a high after a promising finish to 2013, Freelancer.com has smashed through 10 million members.
The changing face of digital media in 2014...
Tue, 24th Dec 2013
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cx
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martech
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digital media
With a company’s website most likely the first place a new or existing customer experiences your business, you’d better make sure its bang on.
Kiwi firms shine in Asia Pacific Technology Fast 500
Mon, 9th Dec 2013
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uc
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fintech
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martech
New Zealand businesses are once again in the mix in the annual Deloitte Technology Fast 500 Asia Pacific index of the region’s fastest growing tech bu.
Top tips for designing your website
Thu, 30th May 2013
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fintech
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martech
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financial systems
Accounting software specialist Reckon NZ shares the key considerations they took during the redesign of their new-look website.
What is a Blog and How do I Get One?
Fri, 24th May 2013
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martech
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social media
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blogging
Everyone is talking about writing blogs. In the world of IT and in large companies, people are writing online.
Twitter shortens tweet characters #bothered
Fri, 22nd Feb 2013
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martech
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twitter
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seo
Twitter tightens tweet space by 2 chars, yet expands link flexibility. No big fuss, say experts. #TwitterUpdate.